We provide a bridge of connection between fashion designers, models, photographers, advertising agencies, modeling and talent agencies, fine artists, makeup and hair stylists, exhibitors and all other entrepreneurs in the beauty, fashion, and entertainment industry. Our overall goal with this stylish endeavor is to bring more awareness and economic growth to our local fashion industry.
Our Mission: To help fashion retailers thrive within the current marketplace, while giving them an outlet that will effectively reach buyers, thereby helping sustain the fashion economy.
What We Offer:
Fashion In The City is a multi-platform fashion event production company. Our mission is to connect fashion-forward individuals to the best in emerging fashion from around the world. We provide the opportunity to explore current fashion trends and collaborate with fashion designers and creatives.
Where We Started
Fashion In The City began as a mixer in 2005 that turned into Sacramento Fashion Week. Each year the events continue to garner spotlight attention from local and major media outlets.
Where We're Going
The pandemic shutdown changed everything from event production to retail businesses. To adjust, we rebranded Sacramento Fashion Week to Fashion In The City, and now produce events in other cities and stream showcases worldwide. With an ever-growing reach and presence, we look forward to continuing to connect fashion-forward individuals to the best emerging fashion.
CEO | EXECUTIVE PRODUCER
An award-winning creator and producer, who is committed to connecting people to creative opportunities and experiences. He is the founder and producer of Sacramento Fashion Week, and a member of the Screen Actors Guild (SAG-AFTRA). He has received several awards, including an Emmy Award Scholarship for videography from the National Academy of Television Arts and Science. Mr. Ram's passion for creativity, innovation, and collaboration is evident in his work, and he is always looking for new ways to bring people together and create positive change.
A creative powerhouse, bringing her unique eye-for-style to multiple facets of the fashion industry. Formerly a model and creative director for Eleva8UP Magazine. Jax currently holds the position of associate producer for Sacramento Fashion Week, as well as the Editor-in-Chief of FITC Magazine. With over a decade of experience, Jax brings a wealth of knowledge, passion, and creative insight to the table.
An experienced special events manager and emcee. With over 10 years of experience in the industry, Bryanna has been able to bring her unique blend of organization, energy, and enthusiasm to deliver exceptional events. Her production company, Biqmoves, specializes in coordinating, hosting, and managing talent for weddings and corporate events. Bryanna is passionate about creating memorable experiences for her clients and truly believes that “no event is too big or too small to make a lasting impact.”